Senior Manager, FP&A, Discounts & Marketing

Come see what’s cookin’ at HelloFresh!

At HelloFresh, we want to revolutionize the way we eat by making it more convenient and exciting to cook meals from scratch. We have offices all over the world and we deliver delicious meals to millions of people.  

We are the industry leader in meal-kit subscription services and we’re growing all the time. We have distinct meal-kit services that cater to everyone with the most menu variety in the market, which allows us to reach an incredibly wide population of people.

The HelloFresh team is diverse, high-performing, and international, and our work environment is an inspiring space where you can thrive as a result.

The role...

HelloFresh is looking for a Senior Manager to join the FP&A team to partner with Growth leadership and provide financial and business analysis to help develop Marketing investment decisions and discounting strategy. The candidate will work cross-functionally and deeply engage with a broad spectrum of leaders across Marketing and will be responsible for evaluating the company's customer acquisition investments from a financial standpoint. The Senior Manager's role will be critical to ensure the company meets profitability targets across all US verticals. 

You will…

• Partner closely with marketing leadership and channel managers to track customer acquisition performance, assess profitability, and present findings to leadership.
• Develop and maintain a solid understanding of our discount offerings, build robust reporting tools, and manage the profitability analysis of discount-related initiatives affecting other key performance drivers (CAC, AOV, etc.). 
• Partner with the Data Analytics team to develop data-driven analytical tools that support marketing and discount investment optimization and forecasting.  
• Lead collaboration efforts with the Marketing Accounting team on various initiatives, including but not limited to the monthly close process.
• Leverage knowledge of HelloFresh organization and work closely with the Global FP&A team to streamline and ensure reporting accuracy and standardization.
• Manage ad hoc analysis and reporting as requested by Finance leadership or Marketing leadership.
• Coach and support the development of a team of FP&A Analysts

You are…

• A relationship builder with a high interest in cross-departmental collaboration, such groups involve Marketing, Analytics, and Accounting.
• Someone with a hands-on attitude and a strong desire to deliver and grow in a fast-paced environment. 
• A strong communicator who is able to lead discussions across disparate groups within Growth and Finance while improving business partners' understanding of financial performance.
• A critical thinker -  Use logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
• Driven for Results - push projects to completion with a sense of urgency. Focus on activities that have tangible business outcomes.

You have…

• BA/BS in Finance, Accounting, Economics or related subject area required. MBA is a plus.
• 5+ years of professional experience within finance supporting Marketing, Growth, or Strategy teams, ideally at a high-growth company. 
• Strong business acumen and demonstrated experience in financial reporting and analysis (FP&A) and/or relevant financial advisory roles.    
• The ability to balance 'big picture' and details with great storytelling and communication abilities.
• Excellent analytical skills and a passion for performance measurement and data.
• The ability to manage tight deadlines, prioritize workload and achieve effective results in a fast-paced, dynamic, and often ambiguous environment; effective multitasking skills are vital.
• Project and team management experience.
• Superior modeling and presentation skills.
• Practical knowledge of marketing, subscription models, and metrics such as Lifetime Value, Customer Acquisition Cost, etc., is a major plus.
• Experience with SQL is a plus.
• Experience with reporting visualization tools such as Tableau is a plus.

You'll get... 

• Great compensation package & 401k company match that vests immediately upon participation
• Generous parental leave of 16 weeks & PTO policy
• $0 monthly premium and other flexible health plans
• 75% discount on your subscription to HelloFresh (and other product plans)
• Snacks, cold brew on tap & monthly catered lunches
• Company sponsored outings & Employee Resource Groups
• Collaborative team environment within a company that continues to experience growth