Offline Marketing Associate

About HelloFresh 

Here at HelloFresh, we’re passionate about bringing dinner inspiration to everyday Australians. With 8 years of service under our belt, we are the market leader in the growing world of meal kit delivery services, operating in 14 different countries. 

As we continue to deliver fresh, seasonal ingredients and delicious, wholesome recipes to our customers, we see our inspired community of empowered home-cooks continue to grow, and you could be a part of it! 

Are you energetic and motivated with a team focus? Do you thrive in a dynamic, high-growth environment? If you're looking for a role that lets you make an impact every single day, we'd love to hear from you. 

Job description 

The Offline Marketing Associate is responsible for executing a broad range of growth initiatives from targeted offers for existing customers, through various partnerships and direct mail campaigns. You will gain first hand experience of a disruptive direct consumer business and a best in class, globally connected growth engine - a rare opportunity in the Australian market. 

Reporting to the Senior Growth Marketing Manager, your main goal is to efficiently grow the EveryPlate marketing channels in Australia. In addition to building your skills in campaign setup and delivery you will become fluent in lifecycle economics (CAC, LTV, CPM, AOV) and be exposed to online, offline and viral growth channels. 

You will... 

• Lead the set up, coordination and implementation of channels, tests and campaigns across a range of business and marketing functions 
• Work closely with a broad range of internal stakeholders and provide guidance on the optimal set up for tests and campaigns 
• Secure and nurture partnerships with other brands 
• Constantly strive to improve processes and optimise the way we work 
• Be flexible, open and pragmatic in your approach - finding a balance between the requirements of multiple stakeholders 
• Develop and maintain close working relationships with internal and external logistics functions 
• Enjoy working with a variety of people and functions

You have... 

• Bachelor’s degree (e.g. Marketing, Business, Supply Chain or Operations) 
• Between 1-2 years experience managing competing demands and delivering projects on-time 
• A very logical approach and strong process-based thinking capacity 
• A strong knowledge of Google Suite and Microsoft Office (particularly Excel)
• The ability to manage a project from start to finish and deliver clear results 
• Excellent interpersonal and communication skills with both technical and non-technical individuals 

You are... 

• Passionate about fast growing, tech-enabled businesses 
• Proactive, ambitious, and assertive: you take ownership of your work
• Motivated by being part of an extremely fast-paced team 
• Entrepreneurial and can make things happen 
• Excited about the EveryPlate brand and the opportunity to increase the accessibility of meal kits to more Australians 

What you’ll get in return…

• The chance to have a significant impact on one of the fastest-growing global technology companies in an exciting growth phase
• 70% discount off HelloFresh boxes
• Flat hierarchies, constant learning with room for personal growth
• Free access to Headspace
• HelloFresh Academies - monthly internal learning & development 
• A diverse and vibrant international environment, with offices in 15 countries

Start Date: Immediately - can wait a notice period

Duration: Full time role. You must have the right to work full-time in Australia. 

Location: Chippendale Head Office / currently partly working from home

We are committed to building and nurturing an inclusive community for our employees. We do not discriminate on the basis of race, national origin, gender identity, sexual orientation, disability, age or other legally protected status.

To put it simply, everyone is welcome at our table.